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Welcome women of Canada! I am your host Sarah Swain, former corporate hustler turned lifestyle entrepreneur and THIS is the great Canadian woman podcast. The Great Canadian Woman makes waves, she moves mountains and blazes trails to light the way for others and demonstrate with integrity what’s possible for you, too.  HERE is where we raise the frequency of Canada, one woman at a time. Get ready to learn, grow, connect with like-minded women and collect as much courage and inspiration as you need.  There’s greatness calling you forward and it’s time.  Get ready to make waves, move mountains and blaze trails!

Jan 28, 2020

Selene Vakharia is a Business & Marketing Strategist and Founder of SMRT WOMEN, an award-winning community for entrepreneurs and business bosses in the making. 

For over 15 years, Selene has worked with organizations, businesses, and award-winning ad agencies across Canada. In 2014, she moved across the country to a small town in the Yukon and in 2015, she started a marketing, design, and events agency.

Selene guides you through the process of creating your unique and powerful brand story so you can feel like you’re in the driver’s seat of your business when it comes to making decisions and beat the feeling of overwhelm that can come with being a CEO.

In this episode, you’ll learn:

  1. Overwhelm comes from not knowing HOW to make decisions
  2. How to use your brand story as a compass for creating a business that you love
  3. Five actionable steps to uncover the passion and purpose of your business and create your compelling brand story.

Learn more about the SMRT WOMEN community at or follow Selene @smrtpopups on Instagram and Facebook.